#1 Wellness Tea in Korea
Dr. Eve Bangpae Tea — Korean Functional Wellness for the U.S. Market
Dr. Eve Bangpae Tea is a Korean functional wellness tea brand bringing centuries-old herbal traditions to modern wellness routines. Built for mission-driven consumers who want blood sugar support, energy balance, and digestive health without compromise.
The Result: A Brand Built to Scale
We delivered a full Shopify site with conversion-optimized product pages, collapsible educational tabs, and bold visual identity that refuses to play by wellness category conventions. We staged Klaviyo email flows for welcome, post-purchase, replenishment, and winback — turning one-time buyers into subscribers. We built pop-up flows with personalized product recommendations based on wellness goals. And we created a brand positioning strategy and OOH marketing plan to help Dr. Eve own "Korean functional wellness" in the U.S. and UK markets before larger CPG brands catch on. The site launched ready to convert, retain, and scale.
